Social Media ByPassing The GateKeeper

Business Development, Telemarketing, and Sales professionals battle everyday to find ways to get past the gatekeeper.  In the emerging market of Social Media many professionals are leaving this untapped opportunity on the table. Social Media has eliminated the gatekeeper in most cases.  How long will this window remain open know one knows, but it’s open. […]

How Social Media Has Changed B2B Marketing

When it comes to business development and marketing it has become more complex and costly in prospect acquisition.  Companies are now awaking to using Social Media in not just B2C, but are realizing its potential in B2B. Here are some of ways social media has changed B2B Marketing. Client Prospecting– can now been done affordably through […]